Stories - Wait for the Moment feat. Hunter

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Veronica Beard – Spring 2020

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Source: Vogue.com

Source: Vogue.com

A few weeks ago I was talking with a colleague about how much the world has changed over the past ten years. It’s gotten increasingly chaotic — there are less and less unifying elements that define a generation. People are enjoying more freedoms, more opportunities to express themselves and pursue different tastes. The world is becoming more tribal; it holds just as true in the political world as it does in the fashion world.

Still, some things endure. Their strength lies in their unwavering commitment to the form despite the winds of the masses. The winds that call for constant change for the sake of novel thrills.

A great artist understands this pull and responds to it without being swept away. It’s a defiant, romantic embrace; to know what works, what resonates with their audience, and to abide by it firmly no matter what.

Designers face a great deal of criticism — some subtle, some overt. They’re asked “why did you do that?” by the critics, critics who really mean to ask, “why didn’t you do this?” The response is also the same. It’s the one that endures: artists aren’t here to serve the critics.